511 GA

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GDOT re-launches improved NaviGAtor-511 travel information system featuring new technology and mobile app

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The Georgia Department of Transportation (GDOT) has long-offered free information on road and weather conditions, road closures, construction work zones, and more. In 2021, GDOT partnered with BCW to rebrand 511 GA’s visual identity. The newly-redesigned mobile app, website, and marketing feature the new logomark and branded colors. Available free in both iOS and Android app stores, the improved 511 GA mobile app features updated transportation and travel services integration with regional transit providers, major airports, tourism boards, and 511 systems in neighboring states. 

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Branding, Art Direction

2020 - 2024

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The following was developed as part of my work with BCW on behalf of the Georgia Department of Transportation (GDOT). All intellectual property rights remain with the Georgia Department of Transportation.